With all of the negative publicity surrounding Instagram lately, you may be aware that in Mid December 2012, Instagram revealed a new Terms of Service (TOS) agreement for its users, which immediately proved to be a silver bullet.
A new clause was introduced that made it clear that the service was to have the ability to use your content in advertising, with no compensation to you, the copyright owner, whatsoever.
In addition, it was announced that advertisements would become a part of Instagram in an attempt to monetise the service. Well, that was hardly a surprise when Facebook purchased for $1 billion in a combination of cash and stock. They would need to do something to justify the purchase.
For users who didn't want to accept the new terms, they were courteously advised by @anonymous on Twitter that they could #boycottinstagram by downloading all of their images that had been uploaded to the service and deleting their account.
So, a significant amount of users did just that. The bailout was so impressive that Instagram did a complete back flip and reverted to the terms of service that they have had since 2010.
In reverting back to the previous TOS, Instagram want people to believe that everything is hunky dory. Instagram founder Kevin Systrom blogged that they have ‘listened’ to their users and have made appropriate changes to their policy to accommodate.
Well, yay for them. But you see, for me, it is all a matter of trust.
I simply don’t trust Instagram anymore. And I trust Facebook even less. We were stung hard by Facebook when they made changes to their algorithms mid last year (see our post regarding this). Facebook needs to learn that they can’t just dictate unreasonable policies to their users and expect to get away with it.
So, we have joined the ranks of the disgruntled, and have deleted our Instagram account. We are now on Streamzoo, so come and join us. But be aware, if they get bought out by Facebook – we are out of there!